An exceptional negotiator with over 30 years of experience in cross-platform media buying and strategic planning, Richard’s talent in bringing innovative and custom-designed strategic direction to Media Experts’ clients has been finely tuned over his career.

Richard consistently draws on his unique consumer insight skills, incisive analysis, and contagious enthusiasm to develop award-winning media plans for clients such as Bell, Planet Fitness, Interac, Pizza Pizza and Moosehead. As Chief Client Officer, Richard oversees the Investment and the Broadcast teams; and is responsible for leading the Toronto and Vancouver offices at Media Experts. He ensures that our clients consistently enjoy superior media value and service by institutionalizing bespoke trading strategies, procedures, and tactics that maximize customization, innovation, and advertising effectiveness.