Deborah Gurofsky, SVP & Managing Director, Media Pulse, is an innovative and strategic media leader with over 15 years of experience working in the Canadian advertising and media industry. She is the SVP & Managing Director of Media Pulse, a Blue Ant Media company, considered the industry leader in Canada’s premium connected TV (CTV) marketplace. Through Media Pulse’s unique suite of CTV products, Deborah and her team help clients develop and execute attention-driving CTV campaigns that push the boundaries while focusing on measurable success.

Deborah was recognized as one of the Top 50 Women Game Changers in TV by Adwanted Events, powered by The Media Leader and Videonet.

Prior to Media Pulse, Deborah was at dentsu, where she led integrated media and branded content for General Motors and Procter & Gamble. Deborah has also held senior strategy positions at a number of digital companies, including Olive Media.