Aktar is VP Product for InnovidXP, the global measurement platform built for Converged TV, which enables buy side and sell side customers to understand and optimise TV driven marketing performance. He leads a multi-faceted team to define and implement the product strategy and bring products to market that make a meaningful difference to our customers.

Aktar has 20 years of experience learning product management and proposition teams at scale ups and global businesses from the UK and internationally. Prior to Innovid and TVSquared, he held product and proposition leadership roles at Skyscanner, Virgin Media and PepsiCo. He lives in Edinburgh, Scotland.