Name
Is the creator economy an existential threat to TV?
Date & Time
Tuesday, December 8, 2026, 9:10 AM - 9:25 AM
Speakers
Description
Is the creator economy an existential threat to TV? This presentation explores whether the creator economy, particularly YouTube and other social video platforms, poses a major threat to TV industry economics. It examines the growth of creator-led platforms, and asks whether demographic shifts are driving an inexorable slide away from longer-form 'professional' TV content. Changing behaviours, need states, and economics are all considered as part of this analysis.
Location Name
Hall 1
Full Address
Kings Place
York Way
London N1 9AG
United Kingdom
York Way
London N1 9AG
United Kingdom