Name
Diageo x Whalar: The creator effect - how entertainment is driving growth
Date & Time
Tuesday, April 29, 2025, 2:15 PM - 2:35 PM
Speakers
Description
As the boundaries between culture, brand and entertainment blur, Diageo is leaning into creator marketing to stay relevant. In this conversation, we explore how the company is evolving its approach to creator collaboration.
From standout work with Whalar, with deeper cultural resonance through creator integration, the discussion will bring insights on:
- the power of creator entertainment
- the value of long-term Creator / brand relationships
- how to reach new audiences
Location Name
Westminster Suite
Full Address
etc.venues County Hall
Belvedere Rd
London SE1 7PB
United Kingdom
Belvedere Rd
London SE1 7PB
United Kingdom