I am the Chief Revenue Officer at FLUZO. With over thirty years of experience in the digital industry, I have worked across media research, digital marketing, web analytics, and AdTech — always with data at the core.

Before moving into measurement startups in the early 2010s, I built a career at Nielsen, where I led the expansion of Nielsen Online across EMEA and later headed product leadership and business development for all of Europe within Nielsen Media.

Today, as CRO at FLUZO — a company redefining how advertising is measured and planned at a global scale — I shape the growth and go-to-market vision with one ultimate goal: building a healthier advertising ecosystem, powered by richer, independent data that fuels competitive edge for brands, agencies, and media.