Lottie leads the analyst team in Ampere’s Analytics division, which focuses on content tracking across video-on-demand platforms and broadcast TV channels in over 50 countries globally. An expert in the global content market, she has led a large number of high-profile consults in this space, particularly those relating to content licensing and popularity, and has authored reports on streamer and broadcaster strategies in regard to original content production, localisation and VoD tiering.