Name
                                    Euronews Group: Evolution of a legacy network through innovation, advertising and strategic partnerships
                                        Date & Time
                                    Tuesday, March 11, 2025, 4:25 PM - 4:40 PM
                                        Speakers
                                    
                                Description
                                    In this session, we'll explore Euronews Group's transition from a traditional broadcaster to an ad-supported model leader. We'll hear how and why the leading international TV news channel in the EU, reaching over 160 countries in 19 languages, is focusing on CTV and FAST, and the way they intend to leverage targeted audiences and advertising on a global scale. We'll also hear how Euronews Group is working with AI to enhance its newsroom, improving its impact and viewer experience. We'll also examine the impact of key partnerships, such as its collaboration with Rakuten, in expanding distribution of its channels and apps, reaching and monetising new audiences.
Location Name
                                    Stage 1
                                        Full Address
                                    155 Bishopsgate
Bishopsgate
London EC2M 3TQ
United Kingdom
                Bishopsgate
London EC2M 3TQ
United Kingdom