Agenda

Tuesday 10 March 2026

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Stage One
The new distribution landscape:
Welcome
9:00 AM - 9:10 AM
Making sense of the global TV shake-up
9:10 AM - 9:25 AM
Digital acceleration at TF1 Group, driven by TF1+
9:25 AM - 9:45 AM
Finding clarity in the noise
9:45 AM - 10:05 AM
Made of Here: How the BBC is doubling down on ‘local’
10:05 AM - 10:20 AM
Panel: Growing audiences and revenues in a hyper-competitive market
10:20 AM - 11:00 AM
Coffee & Networking
11:00 AM - 11:35 AM
New opportunities in Pay TV:
From TV platform to Living Ecosystem: Why television can’t thrive without broadband
11:35 AM - 11:55 AM
Making the operator the default home screen
11:55 AM - 12:15 PM
Panel: Creating a unique value proposition for Pay TV
12:15 PM - 1:00 PM
Lunch
1:00 PM - 2:00 PM
Turbo-charging content discovery:
Streamers as aggregators and bundlers
2:00 PM - 2:15 PM
Harnessing LLMs to turbo-charge content discovery: Why and how
2:15 PM - 2:35 PM
Transforming content discovery with AI-powered SuperSearch
2:35 PM - 2:50 PM
Panel: Controlling discovery to control the customer: The operator’s path to owning the home screen
2:50 PM - 3:30 PM
Networking break
3:30 PM - 4:00 PM
Growing studios and streamers:
The evolution of studio-broadcaster content licensing
4:00 PM - 4:10 PM
How All3Media International creates incremental revenues across FAST, AVOD and SVOD
4:10 PM - 4:30 PM
Panel: The evolution of content and distribution strategies
4:30 PM - 5:15 PM
Networking drinks
5:30 PM - 6:30 PM
Stage Two
Boosting ad revenues:
Market forecasts, and implications for M&A involving ad-supported TV
11:35 AM - 11:50 AM
From Fragmentation to Integration. The Future of CTV
11:50 AM - 12:10 PM
How broadcasters make money from social media and video sharing platforms
12:10 PM - 12:25 PM
Panel: Growing advertising revenues in 2026-28
12:25 PM - 1:00 PM
Lunch
1:00 PM - 2:00 PM
More and better targeting:
Unifying the fragmented CTV opportunity with HbbTV
2:00 PM - 2:15 PM
CTV - the unlikely hero of CRM
2:15 PM - 2:35 PM
Brand-building lessons from a new-to-TV advertiser
2:35 PM - 2:50 PM
Panel: Enabling more and better targeting on TV
2:50 PM - 3:30 PM
Networking break
3:30 PM - 4:00 PM
TV as a performance powerhouse:
How ad-supported TV providers can create new revenues
4:00 PM - 4:15 PM
Helping small-medium businesses harness the power of TV
4:15 PM - 4:30 PM
Panel: How TV takes a greater share of performance budgets
4:30 PM - 5:15 PM
Networking drinks
5:30 PM - 6:30 PM