With a background in Omnicom Media Group within the international team, Sara has been working in Mint since May 2021 with a focus on online campaigns’ media strategy, planning and reporting for international clients, such as Stellantis, Mastercard and Eataly. Based in London since Feb 2023 she manages DAZN onboarding with the aim to implement MINT platform in the client’s way of work, doing training to the paid media teams, supporting the adoption and improving media strategies and optimizations with the use of the ARM.