I’ve been in media supply for (too long!) over 25 years. In that time I’ve sold event space, print, 1st gen ad serving tech, Search, Website tenancies, native, eComm PPC, in-game, music streaming, Retail Media and, not forgetting, mobile ad opportunities. Working for big media owners including AOL, to scrappy start-ups, to leaders in search who took their eyes off the prize and allowed Google to dominate! I’m now excited to be leading Affinity’s growth in the UK. So, it’s not been for too long on reflection, as the media industry continues to be a stimulating sector to be part of filled with bright and good people. Here’s to the Future!