Name
Digital audio in a Media 3.0 world: A future of data, targeting, measurement and innovation
Date & Time
Wednesday, October 11, 2023, 2:45 PM - 3:00 PM
Rowan Hamill
Description

Digital audio is on an undeniable trajectory upwards in both listening and ad spend. But how does audio stack up against other digital players when it comes to data and measurement? And as we transition to Media 3.0, a future of media where the priority of marketers is relevance, interactivity, and privacy, how can digital audio help marketers to thrive? Tune in to learn how digital audio harnesses the power of technology to deliver enriched data for targeting and innovative ad formats for real-time engagement and interaction measurement.

Location Name
The Gracechurch
Full Address
Convene
22 Bishopsgate
London EC2N 4BQ
United Kingdom