Phil Robinson is Head of Data Science and Insights for EMEA at Bloomberg Media. Phil is responsible for delivering actionable audience insights and developing a data led approach to content development through Bloomberg's proprietary data science platform BloombergAiQ. He also consults with agencies and advertisers, sharing insights from the Bloomberg Brand Accelerator measuring global elite audiences' perspective on hundreds of brands, culminating in a ranking system and diagnostic assessment that enables marketers to get ahead.

He is also responsible for conducting in depth research studies across key industries and oversees the measurement of media partnerships across the entire Bloomberg media ecosystem.

Phil began his career at Kellogg's, building econometric models to quantify sales impact and marketing ROI across the entire portfolio. He then joined international branding agency Design Bridge and most recently before joining Bloomberg Media, developed international award winning research to validate the commercial model and corporate strategy at News UK.