For thirty years, The Media Leader has been at the heart of media leadership in the UK. Generations of today's most senior figures came up reading its pages, shaped by the analysis, opinion and forward-looking commentary of our journalists, columnists and industry insiders. Many of those contributors, past and present, now occupy influential roles across the sector.

That legacy inspired the launch of The Future 100 Club in 2022, created to champion the next wave of media trailblazers.

The Future 100 Club brings together professionals from every part of the media landscape. Unlike other emerging talent lists and networks, there are no restrictions on age, years of experience or job title.

Instead, every inductee is recognised for demonstrating four qualities: embracing disruption, championing inclusion, acting with courage and pursuing excellence. Each year we celebrate 100 individuals outside the C-Suite, spotlighting how the industry can better support and develop its future generations.

Members of the Future 100 Club take part in a roundtable at Adwanted's offices.

ENTRIES OPEN

23 July

ENTRIES CLOSE

25 September

JUDGING

28 Sept - 9 Oct 

ANNOUNCEMENT

13 October

LATEST ANNOUNCEMENT

The Future 100 at Cannes: Trust, talent, and truth in advertising’s AI era