Gaming today: The landscape and the players

14:00 - 14:15

Shay Thompson
Shay Thompson
Freelance
Presenter
Jack Benjamin
Jack Benjamin
The Media Leader
Reporter

Becoming the UK’s no 1 destination for gaming

14:15 - 14:30

Verity Campion
Verity Campion
EssenceMediacomX
VP Client Partner
Laura Williams
Laura Williams
EE
Head of Demand Generation Campaigns

What is it like being a professional gamer – and how can advertisers play along?

14:30 - 14:50

Ruby Plays
Ruby Plays
GUILD Esports & GUILD Academy
Full Time Streamer, Content Creator & Fortnite
Jasmine Skee
Jasmine Skee
GUILD Esports
CEO
Nick Westwood
Nick Westwood
GUILD Esports
SVP of Creative and Strategy
Jay Richards
Jay Richards
Imagen Insights
Co-Founder

Panel: Strategies for advertising in and around the game

14:50 - 15:20

Claire Nance
Claire Nance
Activision Blizzard
Head of Global Communications and Industry Marketing
Stef Jansen
Stef Jansen
Finecast UK
Business Development Director
Nina Mackie
Nina Mackie
WeGame2
Founder
Emily Rowbotham
Emily Rowbotham
SuperAwsome
Snr Business Development Manager
Michael Quintana
Michael Quintana
Independent Advisor: Next Gen Fan Engagement

When film and game IP collides: The power of immersive entertainment crossovers

15:45 - 16:00

Hamid Habib
Hamid Habib
Havas Media Network
Chief Experience Officer
Kenji Lloyd
Kenji Lloyd
Altitude Film Entertainment Group
Head of Marketing

How mobile gaming connects brands with audiences at scale

16:00 - 16:15

Alex Ginn
Alex Ginn
Adverty
VP of Partners
Emma Raz
Emma Raz
NumberEight
Director of Commercial

The full-suite of gaming opportunities for marketers

16:15 - 16:30

Jack Benjamin
Jack Benjamin
The Media Leader
Reporter
Rob Gay
Rob Gay
Venatus
CEO

Panel: The bigger picture: gaming on the road to Media 3.0?

16:30 - 17:00

Cecilia Dones
Cecilia Dones
Columbia Business School
Adjunct Assistant Professor
Phil Rowley
Phil Rowley
Omnicom Media Group UK
Head of Futures
Amy Meikle
Amy Meikle
Wavemaker
Managing Partner, Head of Wavemaker Play
Omar Oakes
Omar Oakes
The Media Leader
Editor
Laura Ballesteros
Laura Ballesteros
Venatus
Head of Sales Strategy

Why do gamers still scare brands in 2023?

15:45 - 16:30

Mark Bellamy
Mark Bellamy
Kairos Group
Strategy Director
Hannah Winterbourne
Hannah Winterbourne
The Kraft Heinz Company
Senior Heinz Comms & Brand Build Manager International