This year we will focus on:
Media: Excellence in planning and new opportunities
Budgets: Where brands and consumers spend
Trust: Building trusted brands
Purchase: Unifying the consumer experience
Insight: Data that improves brand outcomes
Measurement: Enhancing the tools and metrics we use
Brand: Storytelling, brand safety and responsibility
Sustainability: Being serious about leadership on climate
Talent: The skills our businesses will need in the future
Creative: Messaging that cuts through
Session Themes:
The exclusive debate for leading brand marketers making sense of today’s prescient topics.
Forward-thinking disruptors and out-the-box thinkers reshaping brands for tomorrow.
Where marketers and mathematicians unite to better understand ad performance.
Because whether you have a lot, or none at all, it only really matters when you know how to use it.
Big-picture thinking at the intersection of economics, marketing, and finance.
Strategy designed for the future of brands, plus the tech that will get you there.
Where brands with remarkable ideas collide with excellent media planning.
One second after the big bang.
