|
|---|
| Breakfast Briefing - Linear TV ad market contraction – the investigation | 7:30 AM - 9:00 AM | Guy Bisson, Ampere Analysis
Justin Lebbon, Adwanted Events
Susan Gopperth, Ferrero
Nev Hasan, Foxtel
Claire Butterworth, GroupM
Richard Hunwick, Nine
Nicola Lewis, Finecast
Kristiaan Kroon, OMG ANZ |         |
| Welcome | 9:00 AM - 9:05 AM | Justin Lebbon, Adwanted Events | |
| What it means for the industry as SVOD majors move into ad-funded tiers | 9:10 AM - 9:25 AM | Guy Bisson, Ampere Analysis | |
| In a fragmented media landscape, how do you optimise your investment? | 9:25 AM - 9:45 AM | Professor Jana Bowden, Macquarie University Business School
Sharon Hilton, Kantar |   |
| Time for a TV creative awakening | 9:45 AM - 9:55 AM | Nicola Lewis, Finecast | |
| Maximising TV Ad Budgets in 2023 | 9:55 AM - 10:15 AM | Daniella Kenney, Amplifi ANZ
Nick Young, Nine
Juliette Stead, Magnite
Jason Scott, MiQ |     |
| Panel: The future of streaming audiences | 10:15 AM - 11:00 AM | Lucy Formosa Morgan, Magna
Craig Cooper, Carat
Paul McIntyre, Mi-3
James Bayes, The Trade Desk
Bridget Murphy, Foxtel Media
Diane Ho, Paramount ANZ |       |
| Networking Break | 11:00 AM - 11:30 AM | | |
| Making Money FAST | 11:30 AM - 12:00 PM | Gavin Bridge, Variety VIP+
Alex Spurzem, Samsung Ads |   |
| The Industrial Revolution of Telly | 12:00 PM - 12:10 PM | Natalie Harvey, Seven West Media |  |
| How networks generate excitement and deliver the audiences advertisers need | 12:10 PM - 12:30 PM | Justin Lebbon, Adwanted Events
Jane Palfreyman, SBS
Liana Dubois, Nine |   |
| Panel: Maxing out connected TV | 12:30 PM - 1:10 PM | Toby Dewar, Foxtel Media
Thad King, OMD
Dave Haddad, Unruly
Phil Hammond, Paramount ANZ
Adele Wieser, Index Exchange
Laura Pulini, Seven |       |
| Lunch Break | 1:00 PM - 2:00 PM | | |
| TVNZ+: The art of punching way above our weight | 2:00 PM - 2:10 PM | Jodi O'Donnell, TVNZ |  |
| Fast 10 mins about TV attention (a Tortoise and Hare story) | 2:10 PM - 2:20 PM | Professor Karen Nelson-Field, Amplified Intelligence |  |
| Afternoon keynote: Radha Subramanyam, President/Chief Research and Analytics Officer, CBS/Paramount | 2:20 PM - 2:40 PM | Radha Subramanyam, CBS Corporation
Justin Lebbon, Adwanted Events |  |
| Running an agency in the era of effectiveness | 2:40 PM - 2:50 PM | Mark Coad, IPG Mediabrands, Australia
Justin Lebbon, Adwanted Events
Jane Stanley, Hearts & Science AuNZ |   |
| What CMOs need from TV today to drive effectiveness | 2:50 PM - 3:30 PM | Paul McIntyre, Mi-3
Susan Coghill, Tourism Australia
Stuart Tucker, HiPages
Jon Wild, Pet Circle |    |
| Ad-UX, effectiveness and monetisation: finding the perfect blend | 3:30 PM - 4:00 PM | Mark Frain, Foxtel Media
Justin Lebbon, Adwanted Events
Paul McIntyre, Mi-3
Michael Stephenson, Nine
Caroline Oates, Google
Natalie Gabathuler-Scully, Vevo |     |
